Thursday, July 5, 2007

THE POWER OF GREEN

This is something we have long hinted at on our podcasts and blogs....
http://911copywriters.blogspot.com

One of the biggest trends in marketing for the next decade will the rise and maturation of marketing of environmentally-friendly (or green) products and services.

Last year I wrote an article about the state of green marketing for Revenue Magazine, and I was amazed that how little green companies and the green divisions of larger organizations knew about online marketing. When asking about SEO, affiliate programs and networks, the companies I spoke with reacted as if I was speaking Swahili.

Check out the whole article here.....
Source: Marketing Shift

There are a lot of opportunities in SEO when it comes to a wide variety of companies. It is somewhat alarming that monstrous budgets are spent on high gloss brochures. It is almost as if the web sites are treated as a mere afterthought. There is a monumental amount of potential that is being ignored in the Green business world.

Posted by Cantu on July 5, 2007 at 6:34 pm

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